Dynamic Business

Your brand draws customers to your business. Here are the elements you should consider when designing it.

When startup life gets tough, celebrity agent and author Ken Lindner offers decisive tips for managing emotions in business.

A surprising number of college students don’t use the professional-social network. Here’s why that’s a mistake — especially for young entrepreneurs.

Four steps to building your brand into something that’s more true to you.

When it comes to social media, men tend to spend more time on some sites, women on others.

Effective networking involves more than just reaching out to people and showing your face at events. Here are four key ways to use networking as an effective growth strategy for your business.

A look at four types of devices that are pushing the boundaries of mobile capabilities.

From scripting to shooting, these tips can help you produce professional looking videos on a budget.

It may sound difficult, but successful entrepreneurs like Guy Kawasaki swear by this time-saving method. Here’s how to implement it in your daily life.

If you want investors to be confident in financing your business, show them you know the risks your business is up against and are working to avoid them. Here are five ways to get started.

Expanding your business into new markets presents exiting opportunities. There is also a lot of potential for missteps. Here are things to consider in order to build a strong worldwide brand.

Franchising could be your next big strategy for expansion or it could send your growing business down the wrong path. Here are some key considerations before deciding if franchising is for you.

Being the little fish in a small pond can be advantageous for young entrepreneurs.

Here’s how you can use ‘Photos of You’.

How to steer clear of having your startup’s account taken over by someone else.

Raising money from family and friends to fund a business can be a complex situation to navigate, requiring both personal trust and a professional approach.

If you’re not sure where to begin when crafting Pinterest boards for your business, here are eight simple and effective places to start.

Make sure everyone is literally on the same page with these document-sharing tips.

Marketers behave differently online than their customers. Here’s how to fix the disconnect and gain some insight into your customer base.

How a little bit of personal attention can go a long way with customer loyalty.