Breakfast with extraordinary businesswomen
Dynamic Business recently sat down for breakfast with the League of Extraordinary Women at Sydney’s VIVO Cafe.
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How to use LinkedIn to promote yourself
LinkedIn is a powerful platform for professionals to expand and stay connected with like-minded people; so having an active and up-to-date LinkedIn profile is crucial. Here are 5 ways to get the most benefit from LinkedIn.
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How blogs can be used to promote your business
A blog can be a powerful platform to promote your business. Here are five tips for getting the most out of your blog.
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How to manage the relationship between business and blogger
Bloggers have a proven impact on consumer spending. Louisa Claire explains why businesses willing to invest in bloggers for the long haul will reap the greatest rewards.
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5 tips for business blogging
Blogs can raise the profile of your business, improve the search engine visibility of your business website and draw in potential customers. Here are some key tips for successful blogging.
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Using social media to grow your brand: A case study
Last week, She Inspires hosted a seminar with small business owner, Angela Vithoulkas. She spoke about using social media to brand her cafe. Here’s what she had to say.
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Top 9 LinkedIn profiles for the digital industry
Professional networking website, LinkedIn, has just released their most viewed profiles within the Australian internet industry.
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The legal risks of online customer feedback
More Australian businesses are allowing customers to post comments and feedback either on the business’ website or on their social media sites. With the benefits of customer interaction comes the risk of legal liability for customer comments on a business website.
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Why some businesses should not go social
Social media creates an opportunity to keep in contact with your clients. But the question is – how much do people want to know about your business?
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The 10 most popular Pinterest boards about marketing
If your business isn’t using Pinterest, you might be missing out on an excellent marketing opportunity – and a chance to engage your customers with your brand in a visual way.
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How to manage social media risks in the workplace
When it comes to social media risk, business owners appear to believe common sense is the best guide for employees. This is far from adequate as the term means different things to different people.
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8 strategies for LinkedIn lead generation
Have you started to use LinkedIn for lead generation? if not, you’re missing out on a great way to drum up business.
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Is social media all it’s cracked up to be?
SMEs are constantly being encouraged to set up social media platforms for their business, so it’s easy to get caught up in the hype. But is social media all it’s cracked up to be?
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How to create a small business event on Facebook
Social media junkies can whip up a Facebook event in five minutes but it can be daunting for beginners. We take you through the process step-by-step.
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3 easy ways to improve your Twitter profile
So you’ve joined Twitter and are merrily tweeting away but your avatar is still an egg and your background is a generic blue cloud. Or even worse, your company logo is so small it looks like it’s written in Sanskrit. Never fear. Simply follow these tips and you’ll have a slick profile in minutes.
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Why you should audit your social media
Having an online presence isn’t enough in the digital world. It’s important to make sure your social media presence is making an impact.
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5 easy ways to get more Twitter followers
There’s no winning formula for growing your number of Twitter followers – there are multiple, equally valid approaches – but if you follow these simple rules, expect your popularity to increase.
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Social media, the new customer service channel
IT marketers are well-practised in presenting their company’s most convincing face. Which is why it pays to look beyond the rhetoric when considering the potential for any emerging or early lifecycle technology.
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How can my business get more social media love?
Social media for businesses is about more than winning a popularity contest. Increasing your Facebook ‘likes’ and email subscription list can increase customer awareness and engagement with your business, and more importantly, have a direct effect on your sales.
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How to get the most out of Facebook
Facebook is the world’s leading social media network. More and more individuals are connecting every day and businesses are also getting on board. As a SME you may have decided to create a Facebook page for your business but are you effectively using it?
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