PR Articles

3 Effective strategies for dealing with negative online feedback

When you’re running a business, no matter how hard you try,

3 Important truths entrepreneurs need to know about personal branding

“I used my personal blog and reputation to launch and sell

DIY PR placing small business ahead of the competition

Competition and a hunger to succeed is driving small business to

The real cost of complaints for your business

How many complaints does your business get every week or month?

The human cost of striving for profit

Although profit is measured by dollars on the bottom line, the

What’s your story? Why you need to hone your elevator pitch

'What do you do?' is a standard icebreaker, but it’s also

How to PR yourself and your brand in the Digital Age

Whether accidental and social or driven and professional, your digital presence

Business success with social media: Pushing the boundaries of communication

Using networks and tools, organisations are discovering ways to showcase products,

The art of corporate gift giving: What to give and what not to give

It’s in the gift ideas. It’s not like buying for your

Precious people: dealing with hypersensitivity and defensiveness

As tempting as it may at times be to simply ignore