If you don’t have an active presence on LinkedIn you could be missing out on the opportunity to get your message in front of a large potential audience.
When it comes to gaining a customer base, young firms today have a distinct advantage at their fingertips that their business forebearers could only dream …
The 2014 predictions are pouring in – here’s what’s getting the futurists excited about the year ahead.
Ah, social media. What is it? Why use it? Should you ever try to sell anything there? Unforgiving are the pitchfork-and-brimstone masses of social media, and …
After humble beginnings on Twitter just a few years ago, the hashtag has grown to become a more powerful marketing tool than many thought possible.
As a small business owner, you have to wear so many hats. In many cases you’re the finance department, the IT department, the marketing department, the HR …
Post infrequently and risk missing out on valuable exposure? Or post incessantly and risk irritating customers? How much is too much?
Have you fallen into the all too common small business and start-up marketing trap of saturating social media, without tracking your return on investment?
In true entrepreneur form, an everyday annoyance blossomed into one of the best loved digital radio applications around.
In my years working in online commerce, I have seen many brands and companies rise and evolve through effective use of SEO and ecommerce tools.