Advertising | Marketing Articles

The top 5 online marketing challenges for the construction industry and how to overcome them

The construction industry might not be the first thing that comes

The importance of blogging for brand optimisation

The rules of branding have changed significantly since the dawn of

It’s a Digital Jungle out there: Dr Matthew McDougall; helping businesses overcome ‘culture shock’ in China

Any traveller will appreciate what ‘culture shock’ feels like; that moment

How to reach new customers and convert more leads

New customers are the lifeblood of every business, and every SME

3 Affordable yet effective business marketing tactics

Small businesses are becoming increasingly challenged by changes in customer behaviour

5 Things entrepreneurs should know about marketing in 2016

The name of the business game for 2016 is digital marketing.

How to design a profitable landing page

What’s a “Landing Page”? If you want to set up an

How your personal brand will make or break your business

If you are a leader – or an expert in your

How to create and editorial calendar for your business (and stick to it!)

It’s happened to all of us at one point or another.

5 Common misconceptions about social media marketing

Like most things that are trendy, everyone has something to say