How to create repeat business
Here’s a great piece from December looking at how to encourage repeat business from your customers.
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Who would be the ultimate business mentor?
The team at Dynamic Business were wondering- if anyone from history, real or fictional, could give you business advice, who would you ask for? This is our list of ultimate mentors.
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The importance of a mobile site for your business
Mobile is slowly overtaking desktop computers as the primary technology used to access the internet. This can be a cause of concern for the majority of Australian businesses, including franchises, which do not have a mobile ready website.
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Work smarter not harder in 2013
With the new year looming and businesses everywhere grappling with change, now is a good time to consider some ideas on how you can work on your business, setting yourself up for a stronger year in 2013. It’s time to work smarter not harder.
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Why you shouldn’t be intimidated by the internet
Just 15 percent of SMBs have a digital business strategy, despite the fact that over 90 percent of Aussie households are broadband enabled – why is this? One expert thinks the fear factor is holding businesses back from being visible online, and has some sage advice to help lessen their apprehension.
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How to look big while staying small
The trick to landing unlikely new clients, improving your reach and driving new growth for your business could be as simple as appearing bigger than you are. An expert from Google has seven simple ways any small business can do this.
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My best mistake: Missing the price point
When Jeremy Levitt started his business in 2007, he knew he had a great idea but kept hitting roadblocks when it came to pricing his product. With the business growing, this was an issue that he needed to solve quickly.
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From superfood to super profits
Mai Haven is responsible for introducing Konjac, the latest and greatest superfood to the Australian market, after using it as a home remedy to help her husband lose weight. Here’s how she used a vegetable from her childhood to create a business that’s set to grow 500 percent this financial year
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Why planning is pivotal to the sales process
We’re used to making plans for things that are important to us. We plan our social lives, our family gatherings and we have business plans. Despite this, many people don’t consider planning a part of selling. Here are 3 components a sales plan needs to have the best chance to be successful.
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Building effective CSR strategies
When your business starts to do well, there are plenty of ways that offer you a way to give back to the community. Be aware of your corporate social responsibility, and read on for strategies to implement.
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Need to increase productivity? You must innovate
Many business owners make the mistake of assuming that productivity means working themselves and their employees harder, but putting more pressure on your staff to get more done can actually be counterproductive. When it comes to increasing productivity, what most businesses need is innovation.
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The pros and cons of celebrity endorsements
The outcry surrounding the controversial comments made by Alan Jones about Julia Gillard’s father had effects that were far reaching across the Australian business landscape. The saga also delivered a valuable lesson to any business owner who’s thinking about bringing on a celebrity to endorse their product or service.
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When last did you spend quality time with your business?
Growing a business is a lot like raising children: it will need a lot of nurturing and care to be healthy and self-sufficient. So, when was the last time you sat down to spend some quality time making plans for your business?
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Do Australian boards need to make better decisions?
In difficult economic times having accurate factual information to make informed decisions is critical for the boards of Australia. Working with ‘gut’ based decisions is no longer an option.
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Build a sustainable business with your IP
IP encompasses all registered or unregistered design rights, trade marks, patents, copyright, confidential information, trade or business names, database rights, know-how and technology. IP rights are inherently invisible, but can be very valuable assets if they are properly identified and protected.
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How to seek professional franchise advice
Starting a franchise can be a daunting process. There are many decisions you will have to make and if you are unfamiliar with the processes there is a chance you may make a critical error that could set you back quite a fair way.
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4 ways your employees create a successful business
There are plenty of ways that you can help your employees advance not only themselves but your business. So what are you doing to improve your workplace?
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What eCommerce means for international opportunities
The world is flattening and borders are blurring: eCommerce has revolutionised the world of retail, opening new channels and opportunities for retailers of all sizes. Here’s what this ever-growing global marketplace could mean for your business.
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How to use online to reacher a bigger audience
Calan Stanley first established his graphic design and print business, PrintTogether, 12 years ago in London. Four years later when he moved back home to Australia, Stanley made the strategic decision to launch the business here online – and is now reaping the rewards as a result of some savvy online marketing.
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Why it pays to invest in video
Online video was once perceived to be an expensive option, but in the last few years it’s become a leading marketing strategy for small businesses. Here’s how video can help increase your online visibility and build business – without spending a fortune.
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