Consumers prefer web chat for customer service
Web chat is the preferred channel for consumer customer service according to a new report from Fifth Quadrant.
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Get tech-savvy at the Digital Treasure Hunt
She Business has partnered with Commbank’s Women in Focus to host a Digital Treasure Hunt in Sydney where small business owners will learn to become savvy with social media.
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Digital signage set to explode in Australia
Digital signage technology is soon to change the face of Australian business, as 4 out of 5 brands internationally have already experienced a 33 percent increase in sales using this technology.
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Yellow Pages and Google offer free digital marketing education for SMBs
‘Strictly Digital’ is a joint initiative between Yellow Pages and Google that will deliver free digital marketing education for small businesses at 18 locations around Australia between April and September.
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Q&A with Jason Chuck, eHarmony’s new Vice President, International
Dynamic Business recently sat down with Jason Chuck, Vice President, International of leading online dating site eHarmony. Here’s what he had to say about online dating, customer-based strategising and international expansion.
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Misha Logvinov talks social media
Dynamic Business recently sat down with Misha Logvinov of Lithium Technologies to learn how small business can do social media better. Here’s what he had to say.
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Why Google authorship should be your top priority
Google introduced authorship markup in 2011, but many small businesses have yet to understand its importance. If you’re still wondering what all the fuss is about, read on for some helpful pointers.
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Lessons to take from recent attacks on Facebook and Twitter
The need to address the risks involved in using digital technologies is more important than ever following recent attacks on social media sites, Facebook and Twitter.
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30 most-hacked LinkedIn passwords revealed
Catch up with this great story from June 13 on the most hacked passwords from LinkedIn. a good reminder for password safety.
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The 10 commandments of netiquette
Much like any face-to-face contact in business, how you compose an email speaks to your professionalism and personal image and should be handled attentively.
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Crowd fund your business dreams
With more Australians flocking to crowd funding as funding from banks continues to present an insurmountable roadblock, entrepreneurs need to be well prepared to get it right in order to attract the cash.
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My best mistake: why online doesn’t have all the answers
Julie and Greg Dodge of Dandelyon Gifts in Queensland had their dreams set on opening an online store. But once they’d created it, they found they weren’t getting the traffic they desired.
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NSW Government batting for small business
The NSW Government has announced a new initiative to drive economic growth in the SME sector.
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Creating content that sells
If you don’t have the money for paid advertising or pay-per-click, getting people to your site can seem like an uphill task.
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Why your business needs SMS
SMS is a low-cost, low-entry must-have for micro and small businesses.
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How to get the most out of LinkedIn company pages
Recent changes to LinkedIn include a new home page with a larger, cleaner news feed, larger images and a greater visibility of trending topics. However, the most significant changes have been to the company pages, making them bigger, better and more interactive.
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The unlikely business with 50,000 YouTube views
Too many businesses believe that to be successful on YouTube you need to invest big bucks or operate in a flashy industry. Not so. One local cashflow financier is tearing this notion to shreds, having notched up over 50,000 views on the platform to date. Here’s the secret to its success.
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How to use imagery to stand out online
Online content is more and more image based, so using imagery to communicate is now more important than ever. Using the right image might help you stand out from the competition.
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Why it pays to invest in video
Online video was once perceived to be an expensive option, but in the last few years it’s become a leading marketing strategy for small businesses. Here’s how video can help increase your online visibility and build business – without spending a fortune.
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How a good website opens doors
What are the processes that small businesses need to adopt to take their websites to the next level? Here are some ideas from a digital expert.
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