3 weird ways to get customers to spend more
There’s an entire field dedicated to studying how to nudge consumers to spend more–and it has come up with some pretty bizarre findings.
...read moreArticles Tagged 'Customer Retention'
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5 steps to help retain your customer base
In an unstable economic climate, retaining customers is more cost-effective than gaining customers. RSM Bird Cameron offers 5 steps to ensure customer retention in your business.
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4 keys to customer loyalty
Customer satisfaction is a joke. It’s customer loyalty that’s the real challenge.
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How to land a customer for life
Here’s how one recent experience cemented my loyalty to a chocolate company.
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2 tools to turn customers into cheerleaders
Incentivising current customers to buy more and bring in new business is a huge opportunity you can’t miss.
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5 ways to avoid over-promising and under-delivering
It’s never a good idea to promise something you can’t deliver in order to get customers through the door in the first place, as you’ll end up disappointing them. With this in mind, here are 5 easy ways you can ensure you avoid over-promising and under-delivering, which could seriously hurt your reputation.
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What happened to excellent customer service?
Smile, be nice and help out doesn’t seem like it’s that hard to do in customer faced roles, right? It’s really the basics of customer service – or so you’d think.
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3 ways to analyse customers for the benefit of profit
Being able to delve deeply into the behaviour of your customers can bring big rewards. The more you understand who your customers are, what drives their choices and what they expect from you, the better.
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How to calculate the lifetime value of a customer
Crunch the numbers to decide how much you are willing to spend to secure a customer for life.
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Why you should pay attention to your Net Promoter Score
Good customer service could be the competitive advantage you’ve been looking for, and a new methodology called the Net Promoter Score is helping businesses see how likely customers are to recommend them to another person. Here’s how it works.
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Six ways to get customers to love your business
Customer loyalty is all about attracting the right customer, getting them to buy often and deliver you even more customers. These six tips will help you make customers feel attached to your business, and see them deliver the benefits of engagement.
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Improving the three customer C’s; Communication, collaboration, competitiveness
Customer Relationship Management (CRM) isn’t just about installing a new piece of kit and watching it magically solve all your business problems. Successful deployment of CRM focuses around communication, collaboration and competitiveness.
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Retailers, boost sales with these five strategies
Twenty-twelve is shaping up as another tough year for retailers, so businesses in the sector should look at implementing these five strategies now to encourage customers to buy from them more often.
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Prepare for the coming of eight customer service ‘megatrends’
Local businesses are being warned to prepare for the arrival of eight customer service ‘megatrends’ over the next decade, or risk losing business to savvier competitors both locally and internationally.
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Now’s the time to connect with past customers
CRM isn’t just about database software. Customer relationship management is a key business practice that should be ingrained in your processes and your staff.
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How does your business development strategy compare?
How’s your business development plan for 2012 coming along? Kristy Sheppard blogs about benchmarking your plan against that of other SMBs.
“It’s interesting to see that only 24 percent of business owners plan to increase their staff pay this year. I wonder what kind of staff retention strategies will come into play for those who take this path?”
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Customer attraction tops business development strategies: MYOB
Customers will be the focus of many SMB business development strategies this year, as businesses work toward attracting their attention and creating loyalty to survive the two-speed economy.
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Top tips for great customer service
In a guest post for Dynamic Business, Kim Irvine looks at four ways to ensure you deliver the best customer service, every time.
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Why location is the future of group buying
In a guest post for Dynamic Business, DealFetch Co-Founder Stas Belkov tells why location targeting is the only way forward for the group buying phenomenon.
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Business urged to better customer service strategies
Many Australian businesses don’t put enough focus on customer retention strategies to ensure growth during tough economic times, which is becoming increasingly essential given the current economy.
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