How not to treat your customers on Facebook
The two owners of Amy’s Baking Company Boutique & Bistro clearly need some training in social media. Here’s what they got wrong.
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How men and women use social media differently
When it comes to social media, men tend to spend more time on some sites, women on others.
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Social media engagement still a barrier
Companies on the ASX100 are hiding on social media in order to avoid inadvertently putting a foot wrong, a new report has shown.
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Easy tips for avoiding Twitter hacks
How to steer clear of having your startup’s account taken over by someone else.
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Small businesses aren’t using social media. So what?
Earlier this month, Telstra released the results from a survey which found the majority of small businesses aren’t using social media.
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An inside look at Facebook Home
Is it worth downloading? Here’s what works and what doesn’t.
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Video ads coming to Facebook and Twitter?
Two reports today indicated that the social media giants may be looking to run video ads on their platforms.
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The disconnect between social media and customer service
New study by Fifth Quadrant found that 70 percent of Australian companies are offering social media as a customer service channel, while only 31 percent of consumers are making any use of it.
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Social media: not the productivity killer you thought?
A recent study suggests your most connected employees may be the most tech savvy–and productive–in the office.
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Using social media to grow your brand: A case study
Last week, She Inspires hosted a seminar with small business owner, Angela Vithoulkas. She spoke about using social media to brand her cafe. Here’s what she had to say.
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How to use social media to promote your franchise
Do you have a social media profile for your franchise business but you are not sure how to use it to build your brand?
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Facebook’s new news feed: what’s in it for you
CEO Mark Zuckerberg claims the facelift will make Facebook the “best personalized newspaper in the world.” Here’s what it means for brands.
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Lessons to take from recent attacks on Facebook and Twitter
The need to address the risks involved in using digital technologies is more important than ever following recent attacks on social media sites, Facebook and Twitter.
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How to create a small business event on Facebook
Social media junkies can whip up a Facebook event in five minutes but it can be daunting for beginners. We take you through the process step-by-step.
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Is admin a procrastinator’s best friend?
According to a new survey, many Australia workers consider admin a drain on productivity. No surprise there. Less expected is the finding that a majority of interviewees actually enjoy admin and use it to break up their day.
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How can my business get more social media love?
Social media for businesses is about more than winning a popularity contest. Increasing your Facebook ‘likes’ and email subscription list can increase customer awareness and engagement with your business, and more importantly, have a direct effect on your sales.
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How to get the most out of Facebook
Facebook is the world’s leading social media network. More and more individuals are connecting every day and businesses are also getting on board. As a SME you may have decided to create a Facebook page for your business but are you effectively using it?
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5 basic tips for social media growth
Social media can really boost your profile, raise awareness of your services and aid the overall growth of your business. Here are five infallible tips that will put you on the path to social success.
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Lessons from Lady Gaga about buying online popularity
Lady Gaga faced public ridicule earlier this week when YouTube stripped her of 156 million views deemed spam. This is a warning for any small business considering buying online popularity.
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Twitter is the world’s fastest-growing social platform
Twitter is the world’s fastest-growing social platform according to a comprehensive new study.
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