Loyalty in a takeaway coffee
There are a dozen cafes within one block of the office and I’ve tried them all. So what drives my customer loyalty? What is it about this one place that has won me over?
There are a dozen cafes within one block of the office and I’ve tried them all. So what drives my customer loyalty? What is it about this one place that has won me over?
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I have talked about customer loyalty in the past (Loyalty really does matter), but after speaking with a business owner on this topic last week, I thought I might share some more thoughts with you.