Tag: Loyalty
Talent Management vs Employee Retention – it’s more than semantics!
Top tips for keeping employees.
Why promoting your employees to partners in your business is great way to ensure retention
Retaining key employees can be a struggle, particularly when they are talented and experienced. Research from the Australian Human Resources Institute Pulse Survey on Turnover and Retention reported that in 2016 employee turnover was as high as 16%, which had increased by 3% from 2012. With the rise of social media and professional networking sites […]
Here’s to 2018: the year of trust in business
In 2017, we’ve witnessed numerous Customer Experience (CX) failures that have damaged the reputations of some of the largest companies in the world. From long call waiting times after a number of severe outages, to poor customer service ratings, and other critical service failures, there are a number of lessons to be learned if brands […]
Negative feedback: it’s a gift, don’t waste it
User generated content has revolutionised the way we exchange information about businesses. Whether you’re looking for a hairdresser, restaurant, film or holiday recommendation, ratings and review sites are an often trusted resource to get immediate feedback on other people’s experiences, and can influence many of our purchasing decisions. As a business, this presents a huge […]
Do you inspire loyalty in your customers?
Most mornings I buy my coffee from the same beachside café. While I order the same coffee every morning, the waiters never remember my order nor do they show me any hint of recognition. In contrast, in The Strand next to my city office, my local coffee shop greets me by name, brings me my […]
In with the new: attracting next-gen leaders
Attracting and retaining the next generation of leaders is an increasing challenge not limited to any one sector, due largely to Gen Y (aka millennials) having different expectations for their careers. Job loyalty is far less of a consideration for young workers, making it difficult to retain talent. In fact, 50% of Gen Y believe every job […]
How to generate trust and customer loyalty when your industry is plagued by distrust
If the industry your business operates in regularly appears on the ‘least trusted’ list, how do you create trust to ensure viability? Without trust, it is difficult to turn a profit, let alone grow your business and build your reputation. Are you doing enough to actively foster trust, earn a client’s business and engender loyalty? […]
Customer service: Investing in a personal approach
“Please place item in the bagging area” – you place the item – the command repeats. You lift and replace the item – “please place item in the bagging area” – you turn for help and there’s no one there. “We regret to advise that your imminent flight has been cancelled [therefore ruining your long […]
Customer convenience as a marketing tactic
Let’s be honest; nobody likes to put more effort into something, when he can have same results with less. This state of proceeding with something with little difficulty, we know as convenience, is therefore something that is instantly appealing to the widest amount of people, which could be otherwise divided by the myriad of other […]