5 tips for business blogging
Blogs can raise the profile of your business, improve the search engine visibility of your business website and draw in potential customers. Here are some key tips for successful blogging.
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You can rank higher without tricking Google
You don’t have to trick Google into ranking your website higher. The truth is that you can play by the rules, and rank higher, using these simple SEO steps.
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Optimise your site without SEO
The key to search ranking success is creating high-quality content that people want to share.
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Decoding common SEO jargon
SEO (search engine optimisation) terminology can be perplexing, especially when you’re new to internet marketing. And as SEO continues to grow and be refined, so does the terminology associated with it. Here’s a look at just what some of the most common terms mean.
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5 ways to beat your competitors at SEO
Be persistent in crafting new content for your own site and keeping tabs on competitors’ SEO activities.
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How to use online to reacher a bigger audience
Calan Stanley first established his graphic design and print business, PrintTogether, 12 years ago in London. Four years later when he moved back home to Australia, Stanley made the strategic decision to launch the business here online – and is now reaping the rewards as a result of some savvy online marketing.
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A look at the rise of the connected customer
There’s a new customer in town – and they’re connected. They ‘consume’ information and experiences based on social habits developed from their digital lifestyle. But because this generation is always connected, how are businesses supposed to communicate effectively with them?
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3 reasons fresh content is essential for traffic
Once a website has been uploaded it can be easy to forget about it, however refreshing online content on a regular basis is vital in maintaining a competitive edge.
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3 post-penguin SEO tips for cleaning up backlinks
Avoid search engine penalties by following these simple tips.
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6 bad SEO tactics that hurt your search ranking
A lot has happened with search engines over the last six months. New features have been added, algorithms have been updated and many high ranking websites have been banished into obscurity. Here’s why your website’s organic traffic may taken a dive or why it might take a hit in the near future.
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Five things you need to know when hiring an SEO consultant
Take a critical look at an agency’s track record, promised results and, of course, costs.
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Twitter tips to boost your website’s SEO
There are ‘knowns’ and ‘unknowns’ when it comes to the way search engines work, but a factor that definitely sits in the ‘known’ category is that social sharing is very important for your SEO. Use these tips to get the best results for your SEO activities using Twitter.
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Two web metrics every entrepreneur should know
What do visitors really do when they come to your website? These two metrics will tell you.
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Five ways to stand out in Google Search
Your online presence is lacking if you are not doing these five things.
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Nine ways to bump up website traffic
Do you have a website that isn’t attracting an audience? It can be depressing to work hard on a site that no one visits. Fortunately, if you’re willing to put in the work to implement some simple steps, you should have little trouble boosting traffic.
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What Google’s Penguin update means for your website
The Penguin update is one of the largest rolled out by Google and has devastated the rankings of many local SMBs caught using spammy techniques. Here’s a look at the basics of Penguin and what it means for your site.
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How to stand out among bigger brands on Google
These three tips can help small businesses develop a strong brand identity and improve their SEO.
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Five tips for making your website more social
The right messages, distinctive content and incentives are key to ‘social optimisation.’
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Google’s 10-minute guide to SEO basics
A new video packs in the top must-know search engine optimisation tips for start-ups.
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How Google’s Panda and Penguin updates affect the future of SEO
Three predictions for how search optimisation might look in the months ahead.
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