Best practice for Pinterest
Pinterest is one of the fastest growing social media platforms, second or third behind Facebook and Twitter depending on which statistics you read.
...read moreArticles Tagged 'social media for small business'
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8 Pinterest boards worth creating for your business
If you’re not sure where to begin when crafting Pinterest boards for your business, here are eight simple and effective places to start.
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Pinterest launches web analytics to help you pin down traffic
With its new dashboard, the photo-sharing platform allows business owners to better understand what’s working with their audience.
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10 questions to ask when creating your company’s Pinterest page
What you need to know to get your business started on the popular photo-sharing site.
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5 easy ways to get more Twitter followers
There’s no winning formula for growing your number of Twitter followers – there are multiple, equally valid approaches – but if you follow these simple rules, expect your popularity to increase.
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How social media is changing the business landscape
In between connecting with our families and sharing photos, we are also using social media to look for good deals and quality conversation from our favourite businesses.
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Pinterest introduces business accounts
As part of its attempts to make the platform more business-friendly, Pinterest has announced it’s launching a range of tools and resources geared toward company use, as well as the ability for businesses to create accounts.
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Are small businesses keeping up with social media?
Social media has presented many SMEs with the opportunity to promote their products and services to a larger audience. One growing theme that many SME owners experience is this: How can I keep up with social media when I’m too busy running a business?
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Tell us how you use social media
Have you started using social media for your business? How do you keep up with the changes? New research aims to highlight how SMBs are successfully employing social media to market their business.
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What’s the next step after social CRM?
Social media is fast, it’s constant and it’s everywhere. It’s also helping to create social businesses; those that put in place strategies, technologies and processes to systematically engage all in its ecosystem to maximise co-created value. How effectively does your business do this?
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How to make Facebook Ads work for you
A look at three proven advertising models for increasing your page.
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Win one of 15 passes to leading online training event
MYOB has teamed up with Dynamic Business to offer 15 lucky readers a pass worth $199 to a huge online marketing training event, being run by top New Zealand digital marketing specialist Blue Banana.
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Stress-free social media: Five tips
Twitter, Pinterest, LinkedIn: Feeling a little overwhelmed? You’re not alone. Here’s how one expert handles it.
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Amplify marketing by leveraging social media: 10 tips
Planning and executing an effective online marketing strategy can be a big challenge for small businesses, but a little bit of expert advice can go a long way to getting you on the right track.
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Turning clicks into conversions: Four ways to improve Facebook ads
Many small businesses have started using a variety of Facebook ads, mainly due to their ease-of-use and affordability, but some are battling to turn the clicks this digital advertising medium delivers, into conversions.
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Who really owns your social media contacts?
Social media is blurring the lines between our personal and professional lives, but does this mean when an employee leaves your business you have a right to their social media followers?
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The social media challenges every business must overcome
Social media might seem a simple enough concept, but it’s really all about strategy and execution. Here are some of the challenges SMBs need to overcome before they can successfully build brand awareness via social media.
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Social media ROI, explained
In order to justify expenditure, it is essential for a business to measure its social media ROI. As with everything else in a business that costs money, changing to a new computer system or hiring another staff member, businesses rightly expect a return on the investment.
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Goal setting fundamentals for social media
Anna Cairo blogs about setting goals for social media use.
“When it comes to social media, for the most part, businesses don’t set goals. They simply engage with a platform (because it’s free) and hope that success will come.”
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Managing implications of the new ‘Ciggy Break’
Symantec’s Sean Kopelke blogs about the impact social media is having on productivity and information security.
“While it’s not hard to see why social media is so popular, with the ability to interact online like never before, the impact on small business is not so clear”
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