Facebook is only nine years old, and Twitter is around seven, but the time for social media to grow up has come.
After humble beginnings on Twitter just a few years ago, the hashtag has grown to become a more powerful marketing tool than many thought possible.
People often lament the damage smartphones have done to the average attention span.
In a world where your competitors are only one click away, increasing your franchise business’ online visibility is key to gaining more customers and growing …
Social media is a critical tool in promoting your business, products and events, but it needs to be done right in order to be effective.
With social media widening its reach by the day, etiquette is getting the ax. We provide some tips on how to avoid succumbing to snarky behavior.
Despite the hype, social media may not be your best approach when it comes to reaching your customers. Here's how to determine whether to go social or not.
The social-media giant will now identify pages that are managed by high-profile businesses and celebrities.
While more Australians are now accessing social media than ever before, a new report has revealed that small businesses still aren’t using it to its full …
The two owners of Amy's Baking Company Boutique & Bistro clearly need some training in social media. Here's what they got wrong.