Social media users are a diversity asset to businesses, according to Nareen Young, CEO of Diversity Council Australia (DCA). She said that while there were risks in allowing social media platforms such as Facebook and Twitter in the workplace, with sensible risk management policies this connectivity could be beneficial.
This week LinkedIn celebrated its 100 millionth global user. According to one expert, participation and profiles seriously reflect every professional’s online brand.
More and more small businesses are using social media to grow their business, finding it an effective lead generation tool. We found out how they’re using it and share some top expert tips with you.
Australian’s are among the most actively engaged users of social media in the world and yet our businesses are way behind in that particular conversation. If you can take the time, this day-long crash course in social media marketing may offer the “how to” you need to catch up.
You’ve heard about it, you know what it is, but you’re not sure how to approach social media as a promotional tool? Here are some quick insights to set you on the path of social media success.
What can your small business learn from NAB’s recent social media success? We’d love to hear your stories too.
Facebook addicts, and mobile business people, the world over can soon get their hands on their very own super smart android phone, purpose built for social media. Brand HTC – which is rapidly becoming synonymous with “Google phones” (phones built on the open source, android platform) has launched two new smartphones at the World Mobile Congress in Spain.
Easy to use and inexpensive to get started, the popularity of Facebook as a marketing channel for small businesses overseas continues to rise.
Adding PR tactics to the direct relationship building of social media can result in extraordinary results for SMEs.
In Melbourne’s South Yarra, a small business called Thinktank Media is helping other small businesses get social. They’re proving a couple of important things. One is that social media really does make good business sense, and the other is that employing an agency to ‘do’ your social media for you is within the reach of SMEs.
