Attempting to calculate the return on investment of a social media post is no easy task. Furthermore, in a contest between Facebook and Twitter, which platform …
Facebook is only nine years old, and Twitter is around seven, but the time for social media to grow up has come.
After humble beginnings on Twitter just a few years ago, the hashtag has grown to become a more powerful marketing tool than many thought possible.
With more than one billion Facebook users competing for posts, likes and shares, it can be difficult to make sure your social content reaches its fullest …
More social media companies are recognising the need to make their services accessible for people with disabilities.
Online marketing is an ongoing process that requires regular time and effort, and fortunately you don’t need to be an SEO guru to improve your website …
If you check your social media networks as soon as you wake up, you’re not alone – new research indicates that a case of FOMO is the culprit.
Social media is a critical tool in promoting your business, products and events, but it needs to be done right in order to be effective.
The social-media giant will now identify pages that are managed by high-profile businesses and celebrities.
Technological advances have now enabled us to communicate in a variety of ways – Facebook, Twitter, email and text messaging to name a few.