3 tips to ranking first on Google

By Sandra Falzon, General Manager: Marketing, InfoTrack When people are searching for information, their first step is to head to the internet and google. So much so, that the company name is now a verb. How you rank on Google is likely to have an impact on your brand awareness, exposure and selling power. So, Read More…

Small Business
Investing $2 million into a startup: Mark Calabro’s funding advice

By Mark Calabro, co-founder HungryHungry Startups have often been associated with venture capitalists and private equity but there’s a case for funding your business yourself. When Shannon Hautot and I started our first business, OrderMate, together we were still at university and we never entertained the idea of raising capital to fund the business. The Read More…

The Informer
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Don’t fall behind: Improve your credit management through data and technology

It’s unmistakable that we live in a digital age. So many of our processes are now automated and streamlined through innovative technology. Accounting marketing, communication, databases and more are all digitalised now. However, many small businesses are still running processes in the old school way.  A Small Business Insights Report by XERO found that two-thirds Read More…