Author Articles

Tell people who you are on social media

Catriona Pollard blogs about ensuring your customers know about your social

Build a winning Facebook page

Catriona Pollard has some tips for building a successful business Facebook

How to get the most out of a PR agency

Catriona Pollard blogs about making the most of your relationship with

What’s the real difference between marketing and PR?

Catriona Pollard looks at the difference between PR and marketing and

How social should a CEO be?

Catriona Pollard blogs about how CEO's and high-profile business people should

How to get re-tweeted

Catriona Pollard blogs about standing out from the crowd on Twitter. "Getting

Why ‘how to’ articles work

Catriona Pollard blogs about using 'How To' articles to gain publicity

Building your business’ profile with events

Speaking at events is an ideal way to convey your brand

What makes a great website?

Catriona Pollard blogs about the essential elements of a great website. "The

Save time by using RSS feeds

Catriona Pollard looks at using an RSS feed to free up