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Digital
  • July 2 2019 Are Australian businesses already behind in the digitalisation game?

    Top down transformation: the case for implementing digital management practices Byline: Mark Sands Digitise or die has become something of a mantra for businesses in recent years, in Australia and around the world. A plethora of rapidly evolving new technologies – mobile computing, artificial intelligence and machine learning, data analytics and the Internet of Things Read More…

  • May 1 2019 Let’s Talk: Business meetings

    Business meetings: face-to-face versus digital, where is the real value?  In a digital world, with so many digital meeting platforms available and with many new digital consumer experiences emerging,  it’s easy to see why this question is so relevant right now. There is arguably no longer a need to meet face-to-face or to be in the same Read More…

  • April 30 2019 Amazon Web Services Sydney Summit set to unveil the latest global technology trends

    Amazon Web Services Inc. (AWS), an Amazon.com company, today begins its annual Sydney Summit, showcasing the latest technology trends alongside some of the world’s biggest and most innovative companies and public institutions. More than 15,000 attendees are expected to visit Sydney’s International Convention Centre over the next three days, making it one of Australia’s largest Read More…

  • April 23 2019 Don’t change the marketing channel, Facebook still works

    Byline: Robert Tadros, CEO and founder of Impressive Digital News that Facebook is changing its algorithms to favour users’ friends posts over businesses caused many organisations to rethink the platform as a marketing tool. My advice is not to change the channel: these tweaks are worth getting to know so you can maximise your spend Read More…

  • April 8 2019 Four cybersecurity steps for small business

    A recent survey commissioned by Prospa found that more than half (54%) of small business owners spend at least 6 days a week on their venture, with one in four (28%) working 7 days.  When faced with the pressures of running a small business – from managing cashflow to acquiring customers to organising a new Read More…

  • April 2 2019 Xero’s Small Business Insights shares key small business findings

    The accounting app Xero share their Small Business Insights with us to shed light on what small businesses should be aware of, which is now made especially relevant with the federal budget announcement later today. The anonymous and aggregated data is collected monthly from hundreds of thousands of Xero’s Australian subscribers through the Xero platform. Read More…

  • April 1 2019 7 steps to better data management

    Managing data correctly and as efficiently as possible is crucial for all businesses as data is the very basis of what organisations are built upon. It covers clients, contacts, employees, forecasts, investors/investment, past business failures, past business successes, and lots more meaningful information that, when managed correctly, can help to grow an organisation and minimise Read More…

  • March 26 2019 Customer experience crucial for eCommerce sales

    Ecommerce platforms that move fast with their investment into next-generation customer service technology heighten their chances for increased sales in a competitive economic environment.   Koh, one of last year’s winners of the Australia Post ORIAS People’s Choice Award, credited the updating of its customer service software – ahead of many of its competitors – with helping Read More…

  • March 21 2019 Automation Anywhere is increasing global demand for Artificial Intelligence

    Their recent major advances in the IQ Bot 6.5™ will change the way people work Automation Anywhere®, the global leader in Robotic Process Automation (RPA), has announced major advances to IQ Bot 6.5™,  its artificial intelligence (AI) solution. The IQ Bot can now auto-detect, read and process a variety of complex, low-resolution documents and emails in 190 Read More…

  • October 12 2018 The Issue of Generational Cyber-Risk: Millennials Versus Baby Boomers

    How can we deal with the generational tech divide?

  • May 7 2018 Why the key to withstanding data breaches in your SME is reducing how much data you store

    Amid a flurry of high-profile attacks and the tightening of privacy regulations, organisations are increasingly seeking ways to minimise the risk of suffering a data breach. Personal details of customers, credit card numbers and corporate financial records – are all eagerly sought by cyber criminals. In an increasingly digital business environment, keeping such data safe Read More…

  • April 12 2018 Digital grants amongst recommendations to help SMEs against overseas, online competitors

    A parliamentary committee chaired by ex-Deputy PM Barnaby Joyce has made six recommendations to the Federal Government to help small businesses compete against overseas, internet-based firms marketing to Australian consumers. In its report into the impact of global, internet-based competition on local businesses, the Innovation, Industry, Science and Resources Committee recommended the creation of a Read More…

  • March 26 2018 The Future is Conversational (AI)

    The progression of conversational artificial intelligence (AI) has completely transformed the way consumers engage with businesses. Recent breakthroughs have led to a new generation of Virtual Assistants (VAs) – these could be specific to your bank, telco and even your pizza ordering. As the Australian business landscape becomes increasingly more competitive – particularly as international Read More…

  • January 25 2018 Applications now open for funding to help small business pursue digital opportunities

    Specialist advisers can now apply for grants from the Federal Government to help small business employers in metropolitan and regional areas take advantage of digital opportunities. As part of its Australian Small Business Advisory Services (ASBAS) program, the Federal Government will invest up to $18.02million over three years on the provision of low cost, high Read More…

  • January 17 2018 Don’t let your business underestimate Amazon – they have a secret weapon (and so can you)

    Amazon’s recent Australian launch received a lukewarm reception, with average prices and faster shipping being the only apparent selling points. What you can’t see though is that their competitive advantage is behind-the-scenes of its website. Amazon embraces testing and experimentation, otherwise known as Conversion Rate Optimisation (CRO). Amazon succeeds where other online retailers fail because Read More…