What’s your unfair advantage?
Anything that is worth copying will be copied, so how do you establish an advantage? By building something that cannot easily be copied or bought.
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Build a sustainable business with your IP
IP encompasses all registered or unregistered design rights, trade marks, patents, copyright, confidential information, trade or business names, database rights, know-how and technology. IP rights are inherently invisible, but can be very valuable assets if they are properly identified and protected.
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3 lessons from Apple’s billion dollar win
Apple’s big patent victory over Samsung offers a few key takeaways for entrepreneurs.
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Apple-Samsung decision: Copycats be warned
Jurors reveal the details behind their $1 billion decision in the high-stakes court battle between the tech giants.
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How to keep company secrets when employees move on
Consider these measures you can take to stop proprietary data from leaving with your workers.
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Five ways you can avoid IP theft
Here’s how to keep your small firm’s big digital assets out of the crosshairs of hackers.
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Protecting IP – insights from the Apple v. Samsung patent wars
From the epic intellectual property war between the mobile communications device titans, insights are emerging for small businesses on how they can successfully wield patent rights and defend against them.
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Safeguarding business IP from internal threats
Intellectual Property (IP) protection is often regarded as a luxury by SMBs, with many SMBs unaware that they may be exposed to the same IP risks as their big business counterparts. Here’s some expert advice for protecting your business against IP threats from within.
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How Tony Wheeler protected Lonely Planet’s IP
In the early days of Lonely Planet, founder Tony Wheeler quickly learnt the importance of building a brand and protecting his valuable intellectual property (IP) overseas.
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Local replica furniture business “surprised” by legal action
Local replica furniture supplier Matt Blatt is being taken to the Federal Court by American manufacturer Herman Miller for its use of the “Eames” brand, and Founder Adam Drexler has told Dynamic Business of his “surprise” at the legal action.
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Trade mark applications at record levels
A rare piece of good news for business has been revealed in figures released by IP Australia, which found trade mark applications have risen to pre-GFC levels.
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5 steps to trade mark security
Follow these five simple steps to make sure everything’s in order with your trade marks, whether you’re a start-up or an established business.
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5 tips to build a brand in a crowded market
Bringing a brand to market, carving out a niche for that particular product offering and encouraging consumers to invest in that brand, is never easy.
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Dinosaur Designs’ new era of business
Dinosaur Designs’ Louise Olsen and Stephen Ormandy are both business owners and husband and wife but perhaps more importantly they’re artists.
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Selling your business? Gain control of your intellectual property first
If you plan to sell your company or business, the business’ title to IP must be clear and established, to avoid problems in the future, you must be able to prove now that your business owns what you say it owns.
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Forget your trademark and risk losing your business
Starting a business is always an exciting and daunting time – registrations, accountants, setting up tax requirements and then the marketing, production and sales processes.
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Are you getting the most value from your business?
Intellectual assets can account for more than 80 percent of a company’s value yet the majority of companies don’t ensure they are getting the most out of them. This hidden value can set you apart from competitors.
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Defending your IP – Sydney event
Creating business value through innovation is a key factor in the success of many businesses. But what happens when your idea or product has been stolen?
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DC Comics has no sense of humour for Superwog creator
Following a number of viral and successful YouTube parody videos, Theodore Saidden, creator of “Superwog”, decided to take things to the next level and capitalise on his success – by selling t-shirts.
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Intellectual Property helps Australian innovation go global
Intellectual Property laws are often critiqued as a protectionist system that limits innovation and cross-company collaboration.
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