fbpx

Video to revolutionise business: Cisco

Business videos

Video is set to be technology’s next frontier, according to Cisco’s Chief Technology Officer Kevin Bloch, who believes it’s likely to revolutionise the business world.

Bloch said video will become transformational in terms of engagement between business and the consumer, as well as between the government and its citizens.

“We will see a re-engineering of health care, medical and educational services, and even disaster management services where the ability to have visual communications is vital.”

“The world is revolving around video. You only have to look at the new Skype Facebook video application, that 38 hours of video is being uploaded per minute right now on You Tube and the growth of Netflix in North America. And as we move into the NBN, the use of video is going to really start kicking in,” he added.

Last month, Cisco released its Visual Networking Index Forecast which predicted global online traffic will quadruple by 2015, largely driven by online video and new devices such as tablets.

“Today 54 percent of world traffic is video. By 2015, 91 percent of world traffic will be video. In Cisco alone, 65 percent of our traffic is video today. We do a lot of work with video conferencing and that’s cut $250 million per annum off our travel expenses,” Bloch said.

During a seminar last week, Bloch presented Comscentre Managing Director Ben Shipley with the Cisco Master Managed Services Certification, acknowledging it as just one of two Cisco providers in Australia that have achieved this rigorous and difficult to achieve certification.

“We are very proud of this accomplishment which demonstrates Comscentre’s commitment to delivering market leading communications solutions in partnership with Cisco,” he said.

As part of this, Comscentre has been working on delivering high definition video conferencing for smaller businesses.

“This exciting new technology will give businesses a standard of video conferencing previously only available to enterprise and big business at an affordable price.”

  • It’s really hard to understand why a business would want to invest in all that infrastructure when Skype video is free and works flawlessly. Maybe the benefits of a standalone desktop and the conferencing units?